Who's the User Now? ⟡ When Psychology Meets UX

About the Event Employed.world, educational partner for Ixdf Berlin brings you an event series. We would love to meet all of you and collaborate with you to give this platform for you to meet other interaction designers in Berlin and learn or share. If you are not a member you can get 3 months for free (with the annual plan) using our invite link, Also you will be supporting this meetup and help us continue the community building efforts by joining IxDF using our invite link When Psychology Meets UX is an event series created for UX designers and product thinkers who are curious about the human side of decision-making and how it shows up in real products. What you can expect In this session, Sriram Venugopal from Zalando explores a question that's quietly reshaping the foundations of design: as AI agents mature, they're increasingly acting on behalf of humans, browsing, deciding, and transacting without anyone ever seeing the screen. So if the agent is the one navigating the interface, who are we actually designing for? Through this talk, Sri unpacks what happens to the user experience when the "user" is no longer just a human, but a human and an agent working together. He looks at the implications of a world where agents mediate our digital experiences, what shifts when the human is no longer the one looking at the screen, and what designers will need to rethink as this becomes the norm rather than the exception. You will leave with a sharper sense of how agent-mediated experiences change the job of design, the new questions worth asking before you build, and why "who is the user" may be the most important thing to get right in the years ahead. After the talk, we'll leave plenty of time to hang out, meet new people, and keep the conversation going over pizzas and drinks. Event Agenda 18:00 – 18:30 Check Ins 18:30 – 18:45 Event Intro 18:45 – 19:15 Who's the User Now by Sriram Venugopal, Senior Product Designer at Zalando 19:15 – 19:30 Interactive session 19:30 – 21:00 Networking, food & drinks This Series Each month, we mix learning with honest conversations, sharing ideas, tools, and reflections on how behavioral science can shape the way we design and think. It’s a friendly space to connect, exchange experiences, and grow as more mindful, human-centered designers. We would love to know if you would like to join us by Sponsoring us, supporting us as a volunteer or taking the stage as a speaker, fill up this quick form, and we'll contacting you. About Ixdf Berlin The Interaction Design Foundation (IxDF) is an online learning platform and global community offering affordable, high-quality courses in UX design, usability, and interaction design. About Employed.world Employed.world is a Berlin-based community for designers, product people, and tech folks navigating the current job market. We connect you with mentors, coaches, and hiring experts, UX, Engineering, Data and AI, for honest feedback and career support. Get 3 months for free (with the annual plan) using our invite link and also support our event that way :)